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From Our Blog

Puff responsibly

A few days ago I spotted this TIME magazine article pop up on my Facebook feed and clicked with mixed feelings. The reporter draws an interesting parallel between plumes of e-cigarette vapour and overbearing perfume in an enclosed restaurant environment, and I tend to agree. The most striking poi...

WHO gets a bit of advice from the men in white coats

More than 50 top researchers and scientists alert the World Health Organisation to the "significant health innovation" of electronic cigarettes. Read the full article here

More positive news for those umming and ahhing over switching

E-cigarettes 'help smokers to quit' says the BBC

Refillable and reusable high quality electronic cigarettes